Compact: Making the Most of Digital Marketing Platforms

Compact: Making the Most of Digital Marketing Platforms takes an in depth look into the key channels for marketing music using digital media and will assist in developing a strategy for your music business. Across the two sessions you will learn...

• How to build a complete strategic digital campaign
• Effective communication through your social networks
• The impact of advertising on social networks and other online platforms
• Methods to develop and monitor your fanbase
• What you can learn from analytics and metrics
• Enhancing your video content
• Use new marketing technology – mobile / apps

For a full breakdown of the content of both days please see this document - Compact - Making the Most of Digital Marketing Platforms.pdf

This is delivered over two days at Dance City, Newcastle on 8th & 29th February 2012 by Music Ally, who are globally recognised as a provider of digital music intelligence and strategy. Music Ally has been providing digital training to the global music industry for almost a decade.

Compact: Making the Most of Digital Marketing Platforms is free to attend but spaces are very limited so please register interest as soon as possible by completing this form.

For more information on Compact and other seminars in the series please visit this link - www.generator.org.uk/compact