Interview with Generator's Musician Support Manager Joe Frankland from Boom Town Radio
Generator kick started the 2011 Evolution weekender in style with the biggest ever Evolution Emerging event and the Ouseburn positively overflowing with the region’s new musical talent Friday 27 May.
Hyde & Beast headlining Cluny 2 - Photo by Jazzy Lemon
Attendance across the event was close to 1,500, including a fantastic Hyde and Beast show at The Cluny 2 (photo above) and an after-show at the Star and Shadow that were ‘one in one out’ with all other venues close to capacity.
The Cluny was also 'one in one out' with recent Bella Union signings Lanterns on the Lake headline performance being their first Newcastle date in 10 months, you can see more photos from these venues and the after-show here as well as the other venues here.
The Chapman Family headlining The Tyne - Photo by David Wala
The Tyne's first full live outdoor event since last summer saw the heavier and darker line up of Evolution Emerging draw the crowds from further up the valley to see the acts on show create a whole atmosphere of their own with an intense headline set from The Chapman Family, you can see some great photos here and watch an interview with the band (and many other acts) from winkball.com before they played here.
In total, 27 performances across 6 venues saw attendances jump up by an estimated 40% this year. Generator’s Programme Assistant for Musician Support Bob Allan said: “The attendance and performances on the night along with the fantastic feedback we’ve received made Evolution Emerging a huge success, we’re really pleased this event has grown year on year and is able to offer people the best North East talent for free”.
The online buzz around the event meant that at one point, the #EvoEmerging2011 hash-tag was being used once a minute and @evoemerging ended up being 252 last week in the UK’s ‘FollowFriday’ rankings.
Little River Fanzine tweeted: “Overwhelmed by how amazing @EvoEmerging was this year! - great job @GeneratorNE, North East Music is quite simply the best!” whilst Amazing Radio tweeted: “EvoEmerging2011 was an unqualified success, all the bands were great”.
Listen to SPARK FM’s interviews with some of the artists who performed explaining the significant role that Evolution Emerging plays in the North East music scene here with further coverage from the SPARK team here.
Generator and NARC. present Evolution Emerging 2011
24 EMERGING ARTISTS, 3 GUEST HEADLINERS AND DJ SETS ACROSS 6 VENUES IN THE OUSEBURN VALLEY
CHECK BELOW FOR ALL VENUE LINKS AND ARTIST INFORMATION
The Cluny Lime Street, Ouseburn Valley, Newcastle
LANTERNS ON THE LAKE
plus DJ sets from MISS ARCHER
The Tyne Maling Street, Ouseburn Valley, Newcastle
THE CHAPMAN FAMILY
ARCS & TRAUMA
plus DJ sets from KRISTIAN (SPLASH ONE RECORDS)
Cluny 2 Lime Street, Ouseburn Valley, Newcastle
HYDE AND BEAST
THE LAKE POETS
Star & Shadow Cinema Stepney Bank, Ouseburn Valley, Newcastle
OFFICIAL AFTER PARTY featuring DJ sets from WHIP YOUR HAIR, KINGSLEY CHAPMAN, FIST 'n' POON, JAMES GRAY & MISS ARCHER
WE BEAT THE SYSTEM
The Cumberland Arms James Place Street, Ouseburn Valley, Newcastle
JIMMY & THE SOUNDS
TOMAHAWKS FOR TARGETS
The Tanners Stepney Bank, Ouseburn Valley, Newcastle
BARON VON ALIAS
ATHLETES IN PARIS
Amazing Radio will be using Blank Studios as their Evolution Emerging hub - featuring interviews with artists and stripped back sessions